How to undertake a survey
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DECIDE ON AN AREA
Most catchment areas for small animal practice will be no wider than 5km radius for 80% of clients. When deciding on an area to research you have the following options.

1. You may decide to select a single postcode, or adjacent postcodes.
(The report will not separate the individual codes, but combine them)
or
alternatively you may go for a radial area from a fixed point, say 4km radius from NE45 5LA

You can use only one of these per report
3. Use Google maps to decide on an area, once you have decided , select a plan (a or A+B) and complete the Insight request form.

4. Make payment

4. Your report should be completed in 10 working days.